KP Design

Privacy Policy

Privacy Policy

Purpose of This Policy

This policy explains how KP Design (“KP Design,” “we,” “our”) collects, uses, stores, and protects personal information submitted through kpdesign.ca, including Emma, our AI-powered client concierge, and the site’s contact and intake forms.

who We Are

KP Design is a creative and AI systems studio based in Cochrane/Calgary, Alberta, led by Alex Pauls and Kati Pauls. We work with businesses at every stage on branding, websites, marketing, AI systems, and creative support.

Information We Collect

Through Emma, our AI concierge, we collect the information you choose to share in response to its questions, which may include:

  • Your name
  • Your email address
  • Your phone number (optional — you may decline to provide this)
  • The type of creative support you’re interested in (e.g., branding, websites, AI tools, Google Ads, bookkeeping)
  • A description of your situation, in your own words
  • What stage you’re at and what stage your business is at
  • Any deadline or timeline details you share
  • Your preferred time to be contacted
  • Any additional notes you choose to add before the conversation ends

Through our general website and contact forms, we may also collect your name, business name, email address, and the service or package you’re interested in.

We do not knowingly collect information beyond what you voluntarily provide, and our website and concierge are not directed at, and should not be used by, anyone under the age of 18.

How We Use Your Information

Information collected through Emma or our site forms is used only to:

  • Understand what you’re looking for and prepare for an initial conversation with you
  • Prioritize follow-up based on timelines or deadlines you’ve shared
  • Contact you using the method and timing you indicated
  • Maintain an internal record of inquiries for our own client-intake purposes

We do not use this information for advertising to you through third parties, and we do not sell, rent, or trade it.

Where Your Information Is Stored

Submissions through Emma are stored in an internal intake log accessible only to authorized KP Design team members, and may be exported to a spreadsheet to help prepare for follow-up.

Sharing of Information

We do not share the information you provide with third parties, except:

  • As necessary to deliver the services you’ve requested, once a working relationship is confirmed
  • Where required by law
  • With service providers who help us operate our website and tools, bound by confidentiality obligations, who do not use your information for their own purposes

Cookies & Analytics

This site uses Google Analytics to understand how visitors use kpdesign.ca (such as which pages are visited and how people arrive at the site). Google Analytics may use cookies to collect this information. It does not receive the personal information you share with Emma or through our contact forms — that data is handled separately, as described in this policy.

Retention

We retain information collected through Emma and our contact forms for up to 1 year from the date it was submitted, after which it is deleted unless you have since become an active client (in which case it becomes part of your client file and is retained under our standard business record-keeping practices).

Your Rights

Under Alberta’s Personal Information Protection Act (PIPA), you have the right to request access to the personal information KP Design holds about you and to have any inaccurate information corrected. To make such a request, contact us using the details in Section 12; we will respond within the timeframe required by law.

If you’d prefer not to be contacted, just let us know, and we won’t reach out to you going forward — we don’t proactively follow up with anyone who asks us not to.

Security

We take reasonable steps to protect the information you share with us from unauthorized access, loss, or misuse. No online system is completely secure, and we cannot guarantee absolute security of information transmitted over the internet.

Changes to this Policy

We may update this policy from time to time as our website and tools evolve. The “Last updated” date below will reflect the most recent revision.

Last updated: July 31, 2026

Contact Us

If you have questions about this policy or how your information is handled, please reach out through:

KPDESIGN.CA/CONTACT

Hi, I'm Emma — I help coordinate the first step for people reaching out to KP Design. I'll ask you a few questions so the team can understand exactly how to help and prepare properly. It only takes a couple of minutes.
Before we begin
This explains how your information is used.
Emma
Client Concierge
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